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1. Your first 14 days of ads are on me.
I credit up to $1,000 of your first 14 days of ad spend off my first month's fee. Your ads run in your own account, on your own card, so you can see every dollar.
HAREFIT PERFORMANCE MARKETING · THE TRIPLE LOCK
You pay your agency every month while your ROAS keeps sliding. I'll cut your cost per sale by 20% in 90 days, or next month is free.
Sounds like the kind of thing an agency says right before the fine print. So here's why you can believe it: I've spent $23M+ of my own money on Facebook ads, and my record day was $200k. Everything I promise you is in writing.
For ecommerce and DTC brands that already sell and want every new dollar on Meta to bring back more.
THE TRIPLE LOCK
- 14 days on me. Up to $1,000 of your first 14 days of ad spend, credited off my first month's fee.
- 20% lower cost per sale in 90 days. Measured on your own numbers, or next month is free.
- Leave anytime. No long contract. Keep every ad.
$177k spent on Meta in 30 days. Every account run by Lee himself.
$23M+ of my own money spent on Facebook ads. $200k in a single day, my record. $100k+ days, many times over.
Spend figures come from my company's signed accounts.
To the owner reading this at 11pm with Ads Manager open in another tab,
You want something simple. You want to put another dollar into Meta and watch more than a dollar come back, without having to chase anyone for an answer.
If that's you, keep reading, because I'm about to make you a promise most agencies won't put in an email, let alone on their website.
And yes, part of you is already thinking "what's the catch." Good. You should. Let me show you why there isn't one.
$23M+
of my own money spent on Facebook ads.
Every dollar of it came out of my own company, and the signed accounts show it. When the ads lost, I paid for it. When they won, that's what fed my family.
What your budget gets watched by
These are peaks from my own accounts, with my own money on the line:
That's the eye that'll be on your account every day.
$200k spent in one day, my record
$100k+ days, many times
$177k spent on Meta in 30 days
$100k+ sales weeks
$21k in revenue in a single day
Apply and I'll reply within one business day.
The Triple Lock
asset pending
You've been burned before. Most owners I talk to have a story about the retainer that ran for six months while the phone stayed quiet. So here's what I promise you, in writing, from day one.
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2. I beat your numbers by 20% in 90 days, or next month is free.
Measured on your own cost per lead or cost per sale. No fuzzy metrics.
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3. Leave anytime and keep every ad.
No long contract. Every ad, every word of copy and all the data are yours.
Full terms are in your proposal.
So you won't be paying for a strategy deck that never ships. You won't pay for "one more month" while the numbers sort themselves out, for ads you never got to see before they ran, or for a contract that outlives the results.
Apply and I'll reply within one business day.
You've already paid for the excuses
The report lands at 9am on the third Monday of the month. There's a green arrow next to "reach," a paragraph about the algorithm still learning, and somewhere near the bottom a cost per sale that's higher than it was in the spring.
You've heard "give it a couple more weeks" so many times you could say it for them. You've paid for the new strategy deck, the audit and the "creative refresh" that looked exactly like the old creative. And the bank balance doesn't care about any of it.
Meanwhile you're the one checking orders at midnight wondering whether the ads did anything today.
The agency gets paid either way
That's the part nobody says out loud. Your agency's fee hits on the 1st whether your sales went up or sideways. Most of the people running your account have never spent a dollar of their own on an ad, so a slow month costs them nothing.
So they sit on a tired campaign for weeks. They make a handful of ads, pick the ones they like and wait. The ad your buyers would have loved never gets written, and the weak ones keep spending your money while everyone waits for them to "find their feet."
You're the only one in that relationship who feels a bad month. That's what I'm here to change.
For years, every dollar I spent on Meta was mine
Before I ever touched a client account, I bought Facebook ads with my own money. $23M+ of it. When a campaign lost, the money came out of my own pocket. When it won, that's how my family ate.
You don't get to a $200k day that way by being loose. You get there by watching every dollar like it's the last one in the account, switching off losers the same afternoon and pushing winners hard while they're hot.
That habit doesn't go away when it's your money in the account. If anything, I'm more careful with yours.
Who I am
I'm Lee Hare, and I'm Jesse's dad. He's six.
He's the real reason I do this. I wanted to be the dad at the school gate at 3pm, and not the one who misses it because of a shift. I'd guess you started your business for something like that, and now it's eating your evenings instead of giving them back.
I spent five years as a police officer before I went after a bigger life for my family.
I became an online personal trainer and did every bit of my own marketing. I grew an Instagram account to 50,000 followers, found my own leads and ran my own sales calls. Somewhere in there I realized I liked the marketing more than the training.
A friend showed me Facebook ads for health and supplement offers, and I started buying media with my own money. Within about a year I was spending in a single day what I used to earn in a year.
Then brands started asking if I'd do it for them. That's where Harefit came from.
We moved to America to build this, and I'm in it for the long haul for Jesse. I want to work with owners who think the same way, who get that if I make them a lot of money, I should make good money too.
I once watched $20,000 disappear in about an hour
Early on I pushed a campaign too fast. I sat at my desk refreshing the dashboard while the spend climbed and the sales didn't come. Roughly $20k gone in an hour, all of it mine. I've had $10k losing days too.
Those days taught me more than the winning ones ever did. I learned to read the numbers before they turn, to bid by hand when it matters and to stay calm when the screen goes red.
I still watch every account closely, with tracking software and AI alerts on top of my own eyes. That hour is the reason your budget won't have one like it.
Apply and I'll reply within one business day.
Don't take my word for it. Look at the screens.
Real screenshots from my own accounts, with the dates taken off. If you want the full story behind any of them, I'll pull up the dashboards and walk you through it.
Your ads used to pay for themselves. Now they cost a little more every week, and you're up at night in Ads Manager guessing which ones to switch off.
That's exactly where an established DTC health brand was when they came to me. The product was proven, but the marketing channels that used to feed it had dried up, and they were down to 4 or 5 sales a day.
Here was my plan. We kept the video sales letter they already had and threw fresh angles at it fast. We killed losers early and poured the budget into whatever sold. Then they hit 35 sales in a single day. That's a 7x lift on the same brand.
Then I rebuilt the offer. People who wanted to lose weight were far happier to try a fasting product than to buy a whole program off an ad, so I built a fasting trial offer that didn't exist before. And it kept compounding.
7x lift,
from 4 or 5 sales a day to 35 sales in a day
165 sales and $34,210
in the best week
About 41 trial sales a day
from the trial offer I built (574 in 14 days, across all channels)
110 trials
from Meta alone in 2 weeks
Niches I've scaled: Weight loss · Blood sugar · Beauty · Survival and prepper · Foot fungus · Greens and fasting · Hearing · Memory · Dental · Ecom product testing
So how can I promise 20%?
Because I buy your ads the way I bought my own. When it's your money in the account, I still treat every dollar like it's coming out of my pocket.
Most agencies know their way around the settings, but spend very little time on what actually makes somebody stop scrolling and buy. I start there. I write and test far more ideas than an agency would bother making, and a person checks every single ad before it runs.
The ads that bring in buyers get more budget and fresh variations. The ones that don't are switched off before they eat your month. Do that every day for 90 days and your cost per sale comes down.
You won't need to learn any of this. You'll see it in your own numbers, in your own ad account, where you can check every dollar yourself.
Apply and I'll reply within one business day.
Who I work with
DTC and ecommerce brands, anywhere in the world. You already sell online and want each new dollar on Meta to bring back more. See how I work with DTC brands →
Florida businesses that sell big jobs. Pools, roofs, HVAC, implants and multi location med spas, anywhere in the state. We can meet in person in Orlando, Tampa or Miami, or on a video call from anywhere else. See the Florida page →
There's no secret setting and no magic hook. It's testing every day and the discipline of someone who's paid for his own mistakes. If that sounds like what your account has been missing, apply below.
Get your first 14 days on meApply and I'll reply within one business day.
This isn't for everyone
I run every account myself, so I'm picky about which ones I take on. Before you apply, here's what I need from you:
- You already sell. As a rough guide, about $30k a month or more, so a proper test won't hurt the business.
- You can put at least $50 a day into Meta, paid straight to Meta on your own card, plus the retainer from $3,000 (about $4,500 a month all in).
- You'll let me own the creative. You check every ad for accuracy before it runs, and I decide what we test and when we switch it off.
- What you sell is genuinely good, and the marketing is what's been letting it down.
You'll probably want to look elsewhere if you need 40 leads by next Friday or want to skip testing and go straight to scaling. Same goes if you're picking an agency by whose retainer is smallest, or you'd rather never look at your own numbers.
Your offer doesn't have to be perfect yet. If it isn't, we find out together in testing.
Pricing
You pay me one monthly retainer. Your ad spend goes straight to Meta on your own card, in your own ad account, so you can see every dollar. Each plan covers a set amount of monthly spend.
| Plan | Monthly retainer | Ad spend I manage |
|---|---|---|
| Launch | $3,000 | Up to $10,000 |
| Growth | $5,000 | Up to $25,000 |
| Scale | $8,000 | Up to $50,000 |
Most businesses start on Launch, which comes to about $4,500 a month all in with your Meta spend. You'll need at least $50 a day going to Meta.
There are no fees per lead or per sale.
Example: Launch plan, $3,000 a month, $50 a day in ads Your first 14 days of ad spend: 14 × $50 = $700, credited off your first month. Month 1 costs you $2,300, and your first two weeks of ads are on me.
No long contract. Leave anytime and keep every ad.
P.S. You've got two roads from here. You can keep paying a retainer for reports and "give it a few more weeks," and hope next quarter is different. Or you can let me run your account the way I ran my own, with the Triple Lock behind it: your first 14 days on me, 20% better in 90 days or next month free, and you can leave anytime with every ad.
The short version
- I'll beat your numbers by 20% in 90 days, measured on your own cost per sale or cost per lead, or next month is free. Your first 14 days of ads are on me, up to $1,000.
- I've spent $23M+ of my own money on Facebook ads, with a $200k record day.
- I run every account myself. Apply and you'll hear from me within one business day.
Apply to work with Harefit
There's no sales team on the other end of this form. It comes to me. Give me two minutes of real answers and I'll know whether I can make you money before we ever get on a call.